About Helpfully

Enterprise-level support, built for small teams.

We started Helpfully because too many founders were stuck choosing between doing everything themselves or hiring a full-time employee for part-time work. There's a better way.

J
Jordan ReyesCo-Founder & CEO
S
Sofia MarinCo-Founder & Head of Ops
250+ businesses helped since 2019
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Inbox zeroHandled by 9am daily
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Client ticketsAvg. reply in 12 min
Our story

Founded on a simple frustration.

Our founders ran a small e-commerce business and spent more time answering emails and reconciling spreadsheets than actually growing it. Every outsourcing option felt either too expensive, too impersonal, or too slow to get started.

So they built Helpfully: a way to get a dedicated, trained assistant matched to your business in days โ€” with real accountability, not a call center script.

Today, Helpfully supports hundreds of businesses across e-commerce, real estate, coaching, and healthcare with the admin, support, and operations help they need to grow.

What we believe

The values behind every match.

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People first

We invest in our assistants so they can invest in your business.

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Real accountability

A dedicated success manager owns the quality of your match.

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Fast, not rushed

We move quickly without cutting corners on vetting or training.

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Built to grow with you

Plans flex up or down as your business changes โ€” no friction.

250+businesses supported
40+trained assistants
12countries served
4.9/5average client rating
Leadership

The team behind Helpfully.

J

Jordan Reyes

Co-Founder & CEO
S

Sofia Marin

Co-Founder & Head of Ops
A

Amara Bello

Head of Talent
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Tom Whitfield

Head of Client Success

Want to join us instead?

We're always looking for talented, reliable assistants across admin, support, and finance.

See open roles โ†’